I used to read a lot. A wide variety too. In the pre-GPRS and smart phones and the swanky gadget days, I read to keep me going and learn about new things. And then, something happened. Its been two years and I must have bought max 5 books. This habit is now completely replaced by [...]
Abhinaya is the sole author of Brand Touchpoints where she documents her observations and analyses of different brands she comes across. Her passion for brands extend to her professional life where she works in the advertising industry. She currently lives in Mumbai, India.
You can get in touch with her at abhinaya(dot)ch(at)gmail(dot)com if you would like her to review a brand, author a guest post or have something interesting to say!
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