Tag Archives | targeting

Power of tweens

By on December 7, 2009 in BRANDING

You are Club Mahindra. There’s an unbelievable offer you are looking to sell. Target Audience = 35+ If your communication plan is tailor made for this audience alone, it wont work. Let me rephrase that. If you have no communication plan talking to age 8 to 14, it’s a recipe for disaster. Almost 70% of [...]

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